Thursday, May 24, 2007



Hogan's Beat Fever Jack Kerouac inspires outerwear
debut Thursday, May 24, 2007

Hogan's Jack Kerouac bomber jacket
(NEW YORK) Hogan will unveil its first-ever outerwear
piece on Tuesday, when the Tod’s Group-owned brand
debuts the Jack Kerouac Project, a capsule collection of
six leather goods pieces inspired by the Beat novelist, writer,
poet, and artist, which will be available exclusively at
Paris retailer Colette for one month. In addition to the
$1,590 bomber style jacket, the collection consists of two
styles of shoes (a $295 high top sneaker and a $475
working boot) and three bags (a travel bag, book bag, and
back pack priced from $950 to $1,290). Colette will celebrate
the launch by showcasing a series of photographs influenced
by Kerouac’s novel On the Road in its iconic rue Saint-Honoré
store windows. Following its debut at Colette, the collection
will be available in all Hogan stores worldwide beginning in July.